- Governance & Risk Strategy
• Researched and addressed policy gaps around decentralized governance, data privacy and user rights.
• Evaluated program operations against compliance frameworks, contributing to protocols for decision-making, crisis escalation and misinformation response.
• Designed safeguards for cybersecurity, regulatory compliance and platform accountability, aligning with EU data protection and responsible AI standards.
- Market Positioning & Global Strategy
• Defined brand identity, mission and user value proposition for the largest decentralized social network in Web3.
• Conducted competitive and market analyses, identifying growth opportunities and emerging risks.
• Built go-to-market and international expansion strategies, tailoring rollouts to regulatory, cultural and technological contexts.
- Monetization & Revenue Development
• Developed multi-year monetization strategies, including ads, subscription models and in-app innovations.
• Shifted organizational focus from growth-at-all-costs to sustainable profitability, aligning business strategy with user trust and resilience.
- Technology & Product Integration
• Advised on product roadmap and integration of frontier technologies including AI, AR/VR and blockchain.
• Mapped user feedback into scenario planning for market disruptions, ensuring adaptability to new regulatory environments.
- Partnerships, Investor Relations & Growth
• Negotiated alliances and partnerships across Europe and Asia to expand reach and credibility.
• Guided VC fundraising efforts, participating in investor communications and financial PR for the platform’s Series round.
• Created strategic frameworks for community involvement and alignment, strengthening transparency and governance.
- Crisis Management & Reputation
• Advised leadership on brand protection and proactive PR during sensitive market and regulatory shifts.
• Coordinated stakeholder communication to maintain trust during periods of heightened scrutiny.
Impact: Positioned Phaver as a pioneering Web3 social network with over 250k users, built investor confidence during early fundraising and contributed to the development of user-centric, governance-aware product strategy.
Governance & Risk Strategy
• Researched and addressed policy gaps around decentralized governance, data privacy and user rights.
• Evaluated program operations against compliance frameworks, contributing to protocols for decision-making, crisis escalation and misinformation response.
• Designed safeguards for cybersecurity, regulatory compliance and platform accountability, aligning with EU data protection and responsible AI standards.
- Market Positioning & Global Strategy
• Defined brand identity, mission and user value proposition for the largest decentralized social network in Web3.
• Conducted competitive and market analyses, identifying growth opportunities and emerging risks.
• Built go-to-market and international expansion strategies, tailoring rollouts to regulatory, cultural and technological contexts.
- Monetization & Revenue Development
• Developed multi-year monetization strategies, including ads, subscription models and in-app innovations.
• Shifted organizational focus from growth-at-all-costs to sustainable profitability, aligning business strategy with user trust and resilience.
- Technology & Product Integration
• Advised on product roadmap and integration of frontier technologies including AI, AR/VR and blockchain.
• Mapped user feedback into scenario planning for market disruptions, ensuring adaptability to new regulatory environments.
- Partnerships, Investor Relations & Growth
• Negotiated alliances and partnerships across Europe and Asia to expand reach and credibility.
• Guided VC fundraising efforts, participating in investor communications and financial PR for the platform’s Series round.
• Created strategic frameworks for community involvement and alignment, strengthening transparency and governance.
- Crisis Management & Reputation
• Advised leadership on brand protection and proactive PR during sensitive market and regulatory shifts.
• Coordinated stakeholder communication to maintain trust during periods of heightened scrutiny.
Impact: Positioned Phaver as a pioneering Web3 social network with over 250k users, built investor confidence during early fundraising and contributed to the development of user-centric, governance-aware product strategy.