Eirini Louizou

• Leading consulting projects and conducting comprehensive market analysis, identifying trends, emerging opportunities, and competitive dynamics to provide strategic insights and actionable recommendations to global clients.
• Managing the delivery of accurate and actionable market insights while ensuring the department meets its strategic objectives and runs smoothly.

• Expanding successfully our market intelligence services to new industries and regions, by closely researching potential and upcoming markets, as well as the shifts and advancements in industrial and production printing technology.
• Played a key role in managing important accounts and growing client portfolios by delivering superior market insights and fostering strong partnerships.

• Leaded regional operations in SEE, by conducting in-depth market analysis, focusing on delivering high-quality market analysis, detailed reports, and providing strategic consulting to help clients navigate local or regional market trends and dynamics.

• Collaborated with executive leadership to establish long-term objectives, drive growth initiatives, and align regional efforts with corporate goals.

• Report editing and participating in third-party events as a speaker.

• Travelling in SEE and participating in European exhibitions.

• Contributing to top-level research projects internally.

• Market Strategy & Product Launches: Develop go-to-market strategies, product positioning, and execute successful product launches to align with business objectives.

• Equip sales teams and channel partners with training, tools, and resources to drive revenue growth and customer engagement.

• Budgeting & Market Analysis: Oversee budget procedures while conducting market research to identify opportunities, optimize campaigns, and inform product improvements.

• Pricing: Define pricing strategies in collaboration with finance and sales teams to ensure competitiveness and profitability.

• Report on key metrics such as market share, lead generation.

• Content development: Write and review product-related content for websites, social media, and campaigns.

• I was in charge of 36 suppliers globally, handling a huge number of model codes.

• Ensured timely delivery of products by closely monitoring vendor performance and addressing any issues promptly.

• Built and maintained strong relationships with suppliers, negotiate contracts, and secure favorable terms for pricing, delivery, and quality.

• Worked closely with marketing, sales, and logistics teams to support product launches, promotions, and efficient supply chain operations.

• Identified and sourced mobile accessories and batteries, ensuring alignment with market trends, customer preferences, and company goals.

• Place orders and follow up to ensure smooth procurement operations.

• Maintain continuous communication with the logistics department and warehouse to address various aspects of the supply chain.

• Ensure timely delivery of goods while maintaining optimal stock levels to prevent disruptions.

• Collaborate closely with Product Managers and actively participate in marketing activities.

• Achieve key KPIs, including procurement cost savings, on-time delivery, and inventory turnover.