Eleni Chronidou
Business Development and Marketing Consultant
Barcelona
Summary
Results-oriented Digital Marketing professional with a passion for multicultural environments and a proven track record of driving business growth. Demonstrated expertise in strategic planning and client communication to deliver impactful results.Highly collaboratice and reliable, with focus on achieving measurable outcomes and adapting to dynamic business needs.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
5
5
Certifications
4
4
Languages
Work History
Agency Account Manager
Teleperformance
04.2024 - Current
- Company Overview: Supporting Google
- Provide strategic account management for Google Portfolio companies, driving significant improvements in online advertising performance
- Consistently exceed key performance indicators (KPIs) through meticulous optimization of pay-per-click (PPC) campaigns, resulting in enhanced click-through rates (CTR) and return on ad spend (ROAS)
- Deliver comprehensive and insightful performance reports to clients, highlighting key metrics and strategic recommendations for continuous improvement
- Supporting Google
Digital Marketing Consultant
Teleperformance
09.2022 - Current
- Company Overview: Supporting Google
- Drive digital growth marketing through expert management of Google Ads campaigns, focusing on long-term customer relationship management
- Spearhead the setup, launch, optimization, and reporting of Google Ads campaigns, implementing full-funnel and long-term strategies tailored to diverse business needs (e-Commerce, B2B, B2C)
- Specialize in a wide range of Google Ads products, including SEM, Search, Display, Video/YouTube, Shopping, Performance Max, and App Campaigns
- Leverage advanced tools such as Remarketing/Retargeting, Google Tag Manager, Merchant Center, and Google Analytics to enhance campaign performance and provide data-driven insights
- Supporting Google
Marketing Strategist
Seitanidis Marble & Granites
11.2021 - 04.2022
- Spearheaded the development and execution of digital marketing strategies, resulting in a 20% increase in brand awareness and a 15% growth in lead generation within the competitive marble and construction industry
- Revamped and optimized website content, improving user experience and increasing organic traffic by 25%
- Conceptualized and produced engaging content for diverse digital platforms, including social media, blogs, newsletters, and targeted email campaigns, enhancing customer engagement and brand visibility
- Conducted in-depth market research and analysis to identify emerging trends and customer preferences, providing actionable insights that informed strategic marketing decisions and product development
Customer Service Representative
Auto Power
06.2021 - 09.2021
- Cultivated and maintained strong customer relationships by providing exceptional service, resulting in a 95% customer satisfaction rate
- Efficiently resolved customer inquiries and complaints, demonstrating problem-solving and conflict resolution skills
- Streamlined order processing and request fulfillment, contributing to a 15% reduction in processing time
- Maintained meticulous records of customer interactions and transactions, ensuring data accuracy and compliance
Digital & Content Copywriter Intern
Cosmos Sport SA
02.2021 - 05.2021
- Developed and executed content strategies across diverse digital platforms, resulting in a 15% increase in website traffic and a 10% growth in social media engagement
- Conceptualized and produced compelling content for websites, email marketing campaigns, and social media channels, enhancing brand visibility and customer engagement
- Managed multiple content projects simultaneously, ensuring timely delivery and adherence to project requirements
- Streamlined content management processes by organizing and maintaining digital files and spreadsheets, improving team efficiency by 20%
- Acquired proficiency in Salesforce and WordPress, enhancing technical skills and contributing to improved content management and customer relationship management
Copywriter Intern
The Post.News
09.2018 - 12.2018
- Led the copywriting process from concept to final delivery, producing an average of [Number] articles per week for the news website on the WordPress platform
- Increased website traffic by [Percentage]% through engaging and informative articles, demonstrating the impact of effective content on audience engagement
- Maintained a consistent brand voice across all written communications, ensuring high-quality and on-brand content for diverse media and channels, including reports
- Collaborated closely with the Editor to refine article topics and ensure alignment with the publication's editorial standards
Education
Bachelor of Science - Communication, Media And Culture
Panteion Universi of Social And Political Sciences
Athens, Greece 05.2018 - 06.2022
Minor - Marketing
Deree - The American College of Greece
Athens, Greece 01.2020 - 06.2021
Skills
Strategic Marketing & Brand Development
Digital Marketing expertise
SEO/SEM
Marketing management
Problem-solving abilities
Campaign execution
Excellent communication
Client relationship management
Adaptability and flexibility
Presentation skills
Organizational skills
Certification
Google Ads Certification: Google
Timeline
Agency Account Manager
Teleperformance
04.2024 - Current
Digital Marketing Consultant
Teleperformance
09.2022 - Current
Marketing Strategist
Seitanidis Marble & Granites
11.2021 - 04.2022
Customer Service Representative
Auto Power
06.2021 - 09.2021
Digital & Content Copywriter Intern
Cosmos Sport SA
02.2021 - 05.2021
Minor - Marketing
Deree - The American College of Greece
01.2020 - 06.2021
Copywriter Intern
The Post.News
09.2018 - 12.2018
Bachelor of Science - Communication, Media And Culture
Panteion Universi of Social And Political Sciences
05.2018 - 06.2022
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