Travelling
Elpiniki Katsimali
Digital Marketing Specialist
Thessaloniki
Summary
Versatile Marketing Specialist with proven background in managing successful online businesses. Demonstrated ability to develop and implement effective e-commerce strategies, resulting in increased customer engagement and revenue growth. Leveraged strong analytical skills and digital marketing expertise to drive business growth and innovation. Energetic and creative problem-solver with knack for building relationships and driving online engagement. Well-versed in digital marketing and e-commerce, offering skills in website management and social media strategy. Committed to leveraging these abilities to boost business growth and customer satisfaction.
Overview
6
6
years of professional experience
4
4
years of post-secondary education
1
1
Certification
3
3
Languages
Work History
Online Business Owner
Self-Employed, Marketing Specialist
11.2024 - Current
- Developed and managed an online business, handling all aspects of digital marketing.
- Created engaging content and visuals using Canva to build brand identity and attract customers.
- Implemented social media strategies that increased audience engagement and sales.
- Conducted market research and competitor analysis to improve product positioning.
- Managed customer communication and developed email marketing campaigns.
Cashier Assistant
Kentucky Fried Chicken
02.2023 - 07.2024
- Managed cash transactions and ensured accurate order processing.
- Provided excellent customer service and maintained cleanliness in the service area.
- Assisted with food preparation and stock management.
Waitress
Holiday Inn Thessaloniki
10.2022 - 01.2023
- Delivered high-quality dining service to guests in a fast-paced hospitality environment.
- Maintained a strong focus on customer satisfaction and efficiency.
- Handled customer inquiries and resolved issues in a professional manner.
Call Center Sales Representative
SK Group Company
09.2022 - 10.2022
- Engaged with customers to promote products and services through telemarketing strategies.
- Utilized persuasive communication skills to increase sales and brand awareness.
- Collected customer feedback to improve marketing approaches and customer experience.
Food & Beverage Attendant
Aphrodite Hills Hotel and Resort
06.2019 - 08.2019
- Provided excellent customer service in the food and beverage department.
- Assisted with menu recommendations and upselling techniques to enhance guest experience.
- Collaborated with team members to ensure smooth service operations
Education
Bachelor of Arts - Business Studies-Hotel And Hospitality Management
The University of Sheffield, City College
Greece, Thessaloniki 09.2016 - 09.2020
Skills
- Social Media Marketing (Facebook, Instagram, LinkedIn)
- Content Creation & Copywriting
- SEO & Google Analytics
- Email Marketing & Customer Engagement
- Branding & Visual Storytelling
- Data Analysis & Market Research
- Canva & Graphic Design Basics
Certification
International Diploma in Internet and Social Media Marketing (Vellum Global Educational Services ΕΛ.ΚΕ.ΔΙ.Μ)
Interests
Reading books
Timeline
Online Business Owner
Self-Employed, Marketing Specialist
11.2024 - Current
International Diploma in Internet and Social Media Marketing (Vellum Global Educational Services ΕΛ.ΚΕ.ΔΙ.Μ)
11-2024
Cashier Assistant
Kentucky Fried Chicken
02.2023 - 07.2024
Waitress
Holiday Inn Thessaloniki
10.2022 - 01.2023
Call Center Sales Representative
SK Group Company
09.2022 - 10.2022
Food & Beverage Attendant
Aphrodite Hills Hotel and Resort
06.2019 - 08.2019
Bachelor of Arts - Business Studies-Hotel And Hospitality Management
The University of Sheffield, City College
09.2016 - 09.2020
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