Summary
Overview
Work History
Education
Skills
Languages
Timeline
Hobbies and Interests
Generic

Fouli Eleftheriadou

Athens

Summary

Accomplished Marketing & Operations Director with a proven track record at Sakarino SA. Adept in orchestrating innovative marketing strategies and enhancing operational efficiencies. Excelled in staff management and data analysis, achieving significant cost reductions and inventory optimization. Results-driven professional with a strong ability to drive business growth through strategic planning and execution.

Overview

25
25
years of professional experience

Work History

Operations Manager

Pratsas Clima
11.2024 - 09.2025

Company Overview: Exclusine service for fridges & freezers, all over Greece, for Athenian brewery, Unilever, General Mills etc.

  • Managed inventory and supply chain operations to achieve timely and accurate delivery of services.
  • Selection and installation of FMS system, ERP & Logistics system
  • Daily operations of the logistics dpt
  • Establishing operations for the new Leasing department (leasing of cooling equipment)
  • Supervised operations staff and kept employees compliant with company policies and procedures.
  • Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
  • Developed and maintained relationships with external vendors and suppliers.

Marketing & Operations Director

Sakarino SA
03.2020 - 11.2024

Company Overview: Cool Club, www.coolclub.gr

  • Planning & Budgeting on annual marketing plan, for TV, radio, outdoor, social media and influencers
  • Planning & coordination of events at the opening of the stores (16 in total)
  • Planning & Budgeting on monthly basis the advertising campaign for the online store www.coolclub.gr. Google ads, meta ads, Tik Tok, Glomex, newsletters
  • Coordinating omnichannel of both physical and online stores
  • E-commerce buyer for both apparel and non fashion collection, commercial coordination of the online store, budgeting, data analysis etc
  • Coordination of deliveries (weekly) of shipments from Poland, to all physical stores and online stores, planning of payments and reporting to Smyk board for sales, network development etc.
  • Weekly sales analysis for both physical & online store and stock reallocation

Marketing & PR Manager

Linea Imports SA
11.2008 - 03.2020

Company Overview: Exclusive Distributor for Greece & Cyprus of apparel & accessories (MMissoni, Pennyblack, RoccoBarocco accessories etc)

  • Planning & Budgeting on annual marketing plan, for magazines, social media & events in collaboration with the mother company of each brand
  • Coordination of bloggers & TV presenters for the promotion of all the brands (35 brands in total)
  • Social media strategy and implementation (Facebook, Instagram, Pinterest)
  • Planning & organization of press days & fashion shows for charity events with non profit organizations like ELEPAP, STORGI, as long as with the Italian Embassy & Italian companies like Lancia.
  • Supervision of the design & printing of the company profile, folders and corporate gifts
  • Planning and coordinating of the seasonal lookbook for the brand Lucifair (casting, photographer, make up etc)
  • Research & “upload” of the eshop www.lucifair.gr
  • Coding & costing of all goods that are imported seasonally (according to the country of origin, tariffs & taxes).Order entry to all the online systems our partners use (oracle, color, etc)

Assistant of General Manager

Shop & Trade SA
09.2006 - 10.2008

Company Overview: Exclusive Distributor for Greece & Cyprus of apparel & accessories (Sixty Group, Pepe Jeans, SuperDry, Quick Silver etc.)

  • Daily reports & financial analysis based on budget, sales, & target. Reporting of all clientele and special agreements for the majority of them (1200 clients) and coordination of all relevant departments sales, logistics & customer service.

Head Customer Service Manager

Shop & Trade SA
10.2004 - 09.2006

Company Overview: Exclusive Distributor for Greece & Cyprus of apparel & accessories (Sixty Group, Pepe Jeans, SuperDry, Quick Silver etc.)

  • Client Service - Daily contact with customers for any problem or information they needed, main orders, deliveries, return of goods etc
  • Organization of customers files with all date need for the sales team & weekly reporting to the commercial manager.

Exports Customer Service Manager

Omega Sports SA - Elmec Group
10.2002 - 09.2004

Company Overview: Exclusive Distributor for Greece, Cyprus & East Europe of apparel & accessories (Umbro, Superga, Florsheim)

  • Daily contact with customers, participation in clients meetings with the sales team & seasonal reporting to the general manager. Coordination for the delivery of the goods, of the credit & exports department, logistics & customs. Follow up with the credit dpt for opening of LG & payments.

Customer Service Dpt

Veto SA - Elmec Group
09.2000 - 10.2002

Company Overview: Exclusive Distributor for Greece FILA & Skechers

  • Daily contact with customers, for reorders, booking of appointments with the sales dpt, data entry for orders. Sales team assistant during the sales period. Reporting of orders before every season deliveries

Education

BBA - Marketing Management And Research

The American College of Greece (Deree)
06.2000

Skills

  • Operations management
  • Inventory management
  • Strategic planning
  • Project planning and development
  • Logistics management
  • KPI tracking
  • Retail operations management
  • Cost reduction
  • Data analysis
  • Problem-solving

Languages

Greek: Native language
English: C2 Proficient
Italian: A2 Elementary

Timeline

Operations Manager

Pratsas Clima
11.2024 - 09.2025

Marketing & Operations Director

Sakarino SA
03.2020 - 11.2024

Marketing & PR Manager

Linea Imports SA
11.2008 - 03.2020

Assistant of General Manager

Shop & Trade SA
09.2006 - 10.2008

Head Customer Service Manager

Shop & Trade SA
10.2004 - 09.2006

Exports Customer Service Manager

Omega Sports SA - Elmec Group
10.2002 - 09.2004

Customer Service Dpt

Veto SA - Elmec Group
09.2000 - 10.2002

BBA - Marketing Management And Research

The American College of Greece (Deree)

Hobbies and Interests

Tennis, Piano, Travel

Fouli Eleftheriadou