Panagiotis Grigorakakis

Reporting to International Insights, Strategy & Activation Director

• Member of International Sales Team, co-shaping vision & strategy for Sales
• Overseeing European Sales Capability roadmap to achieve Availability & Visibility Excellence, Mondelez' Right Store & Perfect Store execution
• Partnering with Managing Directors & Category Planning & Activation leaders across Europe to establish and enforce In Store Sales Capabilities
• Leading and supporting key Sales Projects across European region, to boost Sales Excellence and accelerate Availability & Visibility of MDLZ existing (Chocolate & Biscuits) and new categories (ie Bakery - Chipita)
• Key regional sales partner to Mondelez Digital Service (MDS) organization to ensure 90%+ Project implementation, maximize system synergies & increase scale up across region

Reporting to Managing Director

• Board Member, co-shaping vision & strategy for Greek Organization.
• Led strategic planning & revenue growth management across categories & channels (retail & e commerce).
• Ensured 100% compliance & efficiency of agreements and trade deals, based on business priorities.
• Empowered Sales Stakeholders to boost performance indicators.
• Established efficient revenue planning process and increased forecast accuracy by +5pp.
• Decisively supported to maximize in store visibility, assortment & promotional efficiency in all categories (TDPs increased +10% in all categories year on year)

Reporting to Category Planning Director Chocolate Western Europe

• Board Member, ensured business continuity & compliance to company's values and principles.
• Built & followed up on in store solid plan as part of category's Annual Contracts 2018 & 2019
• Ensured extended Sales Team stepping up in WD (+2sk vs ly), primary shelf (+3pps vs ly) and secondary placement (+15% vs ly)
• Initiated Lacta Milk Noir impressive in store plan and executed unprecedented launch of more than 3M€ annual turnover.
• Played active role in Western Europe Category Planning Team through best practices sharing and projects development.

Reporting to Managing Director

• Board Member, contributed in building & maintaining winning culture in organization.
• Led Sales Force of 160 (5 direct reports - 3 District Mgrs, Training Mgr & Assistant) transforming Sales Team to effective and flexible powerforce, especially through times of change and uncertainty.
• Managed annual turnover of 160m€, with quality results in protecting assets and increasing market shares in pick of Crisis.
• Collaborated with network of 2k super markets,10k small retail outlets and 300 wholesalers.
• Co-shaped national agreements with Retail Chains for snacking categories and managed effectively Wholesales & ELOMAS National KAs, driving sustainable growth & long term channel viability.
• Implemented global Mondelez Sales programs (Right and Perfect Store) in Local Business, ensuring most effective adaptation.

Reporting to Future Consumption Channel Sales Manager

• Led Sales Team of 34 (4 direct reports-Area Managers) managing 950 SMs in Attica, Peloponnese and Central Greece & implementing agreements with Retailers for 7 categories and 57m€.
• Grew Bakery and Chocolate business, stabilized rest and won shares across categories during H1 of 2014.
• Contributed in achieving Company Award of “Best Place To Work for 2014”, as Great Place To Work Ambassador for Sales department.
• Played active role in Business Transformation in 2015 Kraft's spin off in both design and implementation phases.

Reporting to Impulse Consumption Channel Sales Manager

• Led Sales Team of 62 (6 direct reports - Area Mgrs) collaborating with small retail stores, WS Buying Groups and Small SM Buying Groups in Attica, Crete, Dodecanese, Central Greece and Cyclades
• Managed 7 categories and annual turnover of 34 mil €, growing Chocolate and Bakery business in 2011/2012 & achieving strong in store KBIs for Gum & Candy.

Reporting to Destination One Project Leader, Greece

• Led sub-team of specialists & collaborated with extended project team to analyze, test & select Best of Both ways of working & tools, forming new Sales Force for KRAFT FOODS after acquiring Cadbury.
• Ensured winning transition to One Team, overachieving Synergies’ Targets and managing changes effectively.
• New Sales Organization delivered outstanding results, especially on year one, boosting Chocolate category +15% vs prior year and bringing Mondelez Chocolate first place in tablets market share

Reporting to Impulse Consumption Channel Sales Manager

• Led Sales Team of 36 (4 direct reports - Area Managers) for areas of Attica, Crete, Dodecanese, Central Greece and Cyclades,
• Managed WS Buying Groups (Alfa- Kioskys, Delta, 9Syn, Ekkentro), handling 2 categories and turnover of 20m €.
• Achieved revenue and budget targets in both categories, created winning team with passion and focus in perfect store execution.

Reporting to Sales Manager South Greece

• Supervised 10 Sales reps in Attica, Central Greece and Cyclades, handled 2 categories (G&C and Drinking Chocolate) and turnover of 5m €, prepared and negotiated WS annual contracts.
• Managed +40% Growth in G&C category from 2005 to 2009, strong performances in Sales Reps’ KPIS on their first 2 years on job.