Ioana Andreea Banu
Athens
Summary
High-performing Event Manager with extensive portfolio of international and domestic project accomplishments spanning 10 years. Outgoing, hands-on professional bringing valuable relationship building and retention skills, which amassed diversified network of service providers, ensuring optimal quality and results for successful client events.
Well-qualified to help companies advance in marketplace, streamline processes and strengthen teams to meet challenging business objectives. Dedicated to reducing costs, increasing revenue and maximizing profits. Resilient and pragmatic with good eye for both important details and big-picture needs.
Overview
15
15
years of professional experience
3
3
years of post-secondary education
5
5
Languages
Work History
CEO
Naria Business Consulting
London
04.2017 - Current
- Updated business processes, products and team makeups to generate more business opportunities and cater to audience needs.
- Worked with department heads to address team needs and offer high-level support for everyday operations.
- Engaged positively with staff and leadership colleagues, soliciting and encouraging feedback and collaborative spirit.
- Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Negotiated terms of business acquisitions to increase business base and solidify market presence.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Identified new revenue generation opportunities to maximize bottom-line profitability.
- Negotiated with suppliers and delivery workers and ordered materials according to forecasted customer demand.
- Reviewed individual department performance and worked with leadership to improve processes, procedures and practices.
- Addressed employee and managerial concerns and implemented corrective actions to promote compliance.
- Implemented strong hiring and training techniques to promote team cohesiveness and streamline overall workflow.
- Directed market expansions to propel business forward, meet changing customer needs.
- Established foundational processes for business operations.
- Procured and coordinated new resources to achieve sales targets within optimal timeframes.
- Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.
- Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
- Coached and guided senior managers to improve employee job satisfaction and achieve higher performance levels.
Business Developer
Naria Business Consulting
05.2017 - Current
- Identifying new sales leads, pitching products and services
- Conducting market research, gathering information and negotiate contracts prior to closing deals
- Selecting and choosing marketing strategies according to the customer's need
- Customizing developing plans
- Communicating, maintaining and developing client relationship
- Collaborated with sales and marketing departments to support project rollout.
- Pitched ideas for business development to executive team and gave in-depth presentations to clients using effective public speaking skills.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.
- Devised effective marketing, sales and other promotional initiatives.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Reached out to potential customers via telephone, email and in-person inquiries.
- Negotiated, prepared and signed contracts with clients.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Represented company and promoted products at conferences and industry events.
- Evaluated client business needs and matched customers to appropriate products and resources.
- Collaborated with company departments to develop new strategies to capitalize on emerging customer and market trends.
Event Manager
Euforika Events
Bucharest
01.2010 - 03.2015
- Organising facilities and manage all events details such as venue, décor, catering, entertainment, transportation, artist management, guest list, special guests, equipment, promotional materials etc
- Manage, assist, liaise with clients to identify their needs and to ensure customer satisfaction.
- Oversaw preparation and management of event budgets to deliver at or below projected costs.
- Nurtured and built relationships with vendors, venues and industry contacts to obtain best pricing and services for events.
- Searched and negotiated suitable venues per setup requirements and budget constraints.
- Hired and cross-trained staff members for various event-specific functions and assessed employees' understanding of associated processes and procedures.
- Coordinated with sales and marketing teams to publicize and promote events.
- Liaised with marketing and PR colleagues to promote special events in social calendars.
- Developed and implemented successful marketing plans to generate event revenue.
- Planned and organized activities, details and logistics .
- Produced detailed proposals for events to document timelines, suppliers and budgets.
- Coordinated florists, photographers and musicians during for events.
PR & Event Planner
Purple Club
Bucharest
- Creating, building up and maintaining a good , clean image of the business
- Promoting the location among potential customers
- Communicating upcoming projects and events
- Keeping a close relationship with media and social interest points
- Overseeing the employees and connecting the team for a better functioning, as well as organising the weekly events taking place at the location.
Key Account Manager
Seven Beauty Centre
Bucharest
-
- Services, sales and earnings targets
- Analyzed key competitors to respond to competitive threats.
- Negotiate the terms of new commercial networks and field partnerships
- Managing operational and administrative functions to ensure specific partnerships and projects are delivered efficiently
- Managing the staff and guiding them into offering the best experience for the customers
- Managing company-client relationships, as well as suppliers.
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
- Negotiated and maintained cost-effective contract pricing structures with vendors to produce positive return on investment.
- Contributed to team objectives in fast-paced environment.
- Selected correct products based on customer needs, product specifications and applicable regulations.
- Negotiated prices, terms of sales and service agreements.
- Built diverse and consistent sales portfolio.
- Developed and maintained strong working relationships with professionals within assigned territory.
Education
Psychology and Educational Sciences
Spiru Haret Academy
01.2005 - 01.2008
Languages
Spiru Haret Academy
BucharestBachelor degree - Diplomatic International Affairs
University of Bucharest
Skills
Confident communicator, presenter and negociator
Ability to communicate clearly the ideas and informationProactive and reliableOpen to teamworkOrganisational / Managerial skills
Good planning skillsAbility to work in high stressSelf-motivated with positive attitudeFocused on detailsGood trainerDigital skillsSELF-ASSESSMENTInformation processing, Communication, Content Creation, Problem Solving
Driving licence Category B
- PR strategy development
- Marketing programs
Timeline
Business Developer
Naria Business Consulting
05.2017 - Current
CEO
Naria Business Consulting
04.2017 - Current
Event Manager
Euforika Events
01.2010 - 03.2015
Psychology and Educational Sciences
Spiru Haret Academy
01.2005 - 01.2008
PR & Event Planner
Purple Club
Key Account Manager
Seven Beauty Centre
-
Languages
Spiru Haret Academy
Bachelor degree - Diplomatic International Affairs
University of Bucharest
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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