Nektarios Aliprantis
Vans Country Manager, Greece & Cyprus
Marousi,Athens, Greece
Summary
Dynamic Country Manager with over 30 years of industry experience and with a proven track record at VF, excelling in strategic planning and market development. Achieved significant market share growth through innovative sales strategies and developing high-performing teams.
My contribution to strategic objectives has been consistent throughout my time at the company, by delivering growth projects with excellence, expanding key customer relationships, improving sales execution, and supporting colleagues to achieve their targets.
I bring a leadership mindset shaped by decades of hands-on experience, strong commercial intuition, and the ability to guide teams through both challenging and high-growth periods. Known for clear communication, solution-oriented thinking, and a collaborative approach, I focus on building trust, aligning teams around shared goals, and empowering people to perform at their best.
With a deep understanding of VF operations and market dynamics, I am ready to take on greater leadership responsibilities and play a more strategic role in accelerating the company's growth, strengthening team capabilities, and contributing to long-term organizational success.
Overview
36
36
years of professional experience
1
1
Certification
2
2
Languages
Work History
Country Manager Vans
Vf Hellas LTD
Athens, Greece
06.2012 - Current
- Leading full-country operations covering brand strategy implementation, market expansion in both Retail & Whsle.
- Leading retail strategy expansion & execution.
- Leading brand marketing planning & execution. Increasing R.O.I through strategic partnerships & shared contributions.
- Keeping close cooperation with Brand headquarters.
- Leading 9 retail openings, ensuring seamless operations and driving business objectives.
- Implementing commercial strategies, elevating brand positioning & increasing market share through effective sales strategies.
- Team leadership.
- Talent development , coaching and mentoring team members while fostering a culture of continuous learning and personal elevation.
- Managing budget, forecast planning, KPI focus and commercial strategy to optimize profitability for the country operations.
- Strong relationships with key industry players for business growth and expansion.
- P&L responsibility.
- Crisis management & operational excellence.
- Competitor analysis & market trends.
- Inventory management.
- Evaluating employee performance regularly, conducting annual reviews and providing constructive feedback to encourage growth and improvement.
- Developing sales incentives that motivate team members to reach their full potential, resulting in higher overall performance.
- Recruited, hired and trained over 50 retail associates to develop into productive team members with excellent product knowledge and sales capabilities.
Brand Sales Manager Eastpak
VF Hellas LTD
Athens, GR
04.2011 - 06.2012
- Implemented effective sales strategies for consistent growth in market share.
- Expanded distribution channels by identifying new opportunities and forging strategic partnerships.
- Successfully led product launches and introduced the brand in the market.
- Resolved problems with high-profile customers to maintain relationships after a direct market take-over.
- Implemented systems and procedures to make the brand work in VF Hellas environment.
- Lead sales & marketing strategies.
- Organized promotional events and executions.
- Forecast & planning.
- Inventory control.
- Collaborated cross-functionally with headquarters.
Sales Manager Wrangler
VF Hellas LTD
04.2000 - 04.2011
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Created customer based and expanded growth by season.
- Leaded a successful sales team by providing motivational coaching and performance-based incentives.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty.
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Consistently met or exceeded quarterly sales targets.
- Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
- Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
- Improved sales forecasting accuracy, utilizing data analytics to predict market trends and adjust sales strategies accordingly.
- Expanded market share by penetrating and expanding through retail openings.
- Managed day-to-day staffing and handle scheduling for all store employees.
- Managed inventory effectively.
- Evaluated employee performance regularly, conducting annual reviews and providing constructive feedback to encourage growth and improvement.
- Boosted sales performance by implementing effective visual merchandising and store layouts.
- Recruited, hired and trained associates to develop into productive team members with excellent product knowledge.
- Worked closely with upper management to develop short-term and long-term goals for the store, aligning objectives with the company''s mission and vision.
Senior Sales Representative
LEE Hellas LTD
Athens, GR
09.1996 - 04.2000
- Exceeded sales targets consistently by implementing effective sales strategies and techniques.
- Increased customer satisfaction ratings by successfully resolving challenges.
- Increased sales revenue by building and maintaining strong relationships with key clients.
- Developed exceptional interpersonal, speaking, and listening skills from talking with both customers and upper management.
- Acknowledged for achieving to position the brand in the market with exceptional market share.
- Optimized product mix offerings based on evolving market trends, resulting in higher sell out performance.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
- Built diverse and consistent sales portfolio.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
- Set and achieved company defined sales goals.
- Built relationships with customers and community to promote long term business growth.
- Developed new territories for expansion, resulting in increased market share.
Senior Business Development Representative
Intertrend SA.
01.1994 - 09.1996
- Managed a diverse portfolio of clients, ensuring that each received tailored solutions aligned with their specific requirements.
- Exceeded performance targets through diligent work ethic and focus on results-driven tasks.
- Self-motivated, with a strong sense of personal responsibility.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Worked flexible hours across night, weekend, and holiday shifts.
- Proved successful working within tight deadlines and a fast-paced environment.
- Participated in team projects, demonstrating an ability to work collaboratively and effectively.
Sales Representative
Intertrend SA
03.1992 - 01.1994
- Expanded customer base through cold calling, networking, and relationship building.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
- Developed tailored solutions in response to unique customer needs, increasing overall satisfaction rates.
- Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Participated in trade shows and conferences to network and generate leads.
- Exceeded sales targets through effective planning and goal setting.
Sales Representative
Germanos Sa
04.1990 - 03.1992
- Collaborated with team members to achieve collective sales goals and deliver outstanding customer service experiences.
- Increased sales by offering advice on purchases and promoting additional products.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Boosted customer satisfaction by providing exceptional product knowledge and personalized recommendations.
- Fostered a culture of teamwork among colleagues through open communication channels and collaborative problemsolving.
Skills
Certification
CPSP - Certified Professional Sales Person
Accomplishments
EM-Country Of The Year 2019
Timeline
CPSP - Certified Professional Sales Person
01-2018
Country Manager Vans
Vf Hellas LTD
06.2012 - Current
Brand Sales Manager Eastpak
VF Hellas LTD
04.2011 - 06.2012
Sales Manager Wrangler
VF Hellas LTD
04.2000 - 04.2011
Senior Sales Representative
LEE Hellas LTD
09.1996 - 04.2000
Senior Business Development Representative
Intertrend SA.
01.1994 - 09.1996
Sales Representative
Intertrend SA
03.1992 - 01.1994
Sales Representative
Germanos Sa
04.1990 - 03.1992