Summary
Overview
Work History
Education
Skills
Timeline
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Nikolaos Sakkas

Marketing, Video Editing, Copywriting, Web Design
Athens

Summary

As a dynamic Social Media Manager, I led campaigns for local coffee shops and restaurants, driving brand visibility and sales by up to 25% through creative content and strategic ad placements. With a strong focus on social media strategy, copywriting, and engaging storytelling, I helped businesses grow their online presence and connect with their customers in several ways.

By leveraging Meta Business Suite, Facebook Ads Manager, and Google Analytics, I optimized ad performance, improved audience targeting, and ensured every campaign delivered real results. My work not only boosted engagement and follower growth but also translated into higher foot traffic, increased online orders, and stronger brand loyalty.

Passionate about blending creativity with data-driven strategy, I thrive on bringing brands to life online and helping businesses turn social media into a powerful tool for success.

Overview

2
2
years of professional experience

Work History

Social Media Manager

Freelance
03.2023 - 11.2024
  • Managed social media accounts (Facebook & Instagram) for local restaurants and coffee shops, creating engaging content to boost brand awareness and customer engagement.


  • Developed and executed targeted Facebook and Instagram ad campaigns, optimizing for reach, engagement, and conversions.


  • Drove online orders and reservations by optimizing ads for engagement and conversions, using Facebook Ads Manager and Google Analytics to track success.


  • Implemented seasonal and promotional campaigns (e.g., new menu launches, holiday specials, happy hour promos) that resulted in a 15-25% increase in sales during peak periods.


  • Increased in-store foot traffic by running targeted Facebook & Instagram ad campaigns, leading to an average 20-30% boost in daily visits for coffee shops.



Education

Bachelor of Science - Economics

Athens University of Economics And Business
Athens, Greece
04.2001 -

Skills

Social media management

Content creation

Photo and video editing

Social media strategy

Copywriting

Timeline

Social Media Manager

Freelance
03.2023 - 11.2024

Bachelor of Science - Economics

Athens University of Economics And Business
04.2001 -
Nikolaos SakkasMarketing, Video Editing, Copywriting, Web Design