ROI HAIKOU

High caliber Corporate Communications professional with over 26 years of expertise in media and communications. Extremely experienced with crisis and reputation management cases in public and private sector. Contributing successfully by providing effective communication strategies as well as advise and support to Chief Executives and Senior Management. Strong Public Affairs in the Greek market. Adept at navigating complex regulatory environments and leading high-performing teams to deliver measurable results. Excellent knowledge of the media and communications industry. Excellence in Content creation & Story Telling and Media Relations. Target-Oriented, Responsible, Adaptable with Strong leadership and motivation skills.

• Reputation Management: Limitation of the negative publicity for Attica Bank due to past shareholders turbulence, regulatory issues and corporate issues.
• Crisis Management: Handled the media related to the Shareholders turbulence and regulatory issues2022-2023 in Attica Bank, until the successful share capital increase in April2023
• Crisis Management: Limitation of the negative publicity for HRADF and social acceptance of the privatization program that implements
• Reputation Management for HRADF: Hellenic Petroleum SA incomplete tender process / Athens International Airport concession agreement extension/ Athens International Airport sale postponed due to the pandemic
• Public Affairs: Organized press events for Attica Bank, HRADF, General Assemblies for Attica Bank and stakeholders’ meetings with the participation of Ministers as keynote speakers
• CSR: Creating and implementing for the first time a CSR strategy for Attica Bank, aligned with ESG principles
• 18 years of Experience as Journalist/Editor in high profile greek media
• 6 Awards for the Communication Strategy of the privatization program of HRADF
• Board Member of the Corporate Affairs Professional Association (CAPA)

“Best Practices FDI Program, Greece,2020” by Global Brands Magazine

“Most Transparent FDI Program - Global Markets2019” by the international magazine International Investor

“Most Innovative Privatization Programme–2019” by the European CEO Magazine

“Global National FDI Program - Greece2018” by the International Finance Magazine

“Global FDI Program of the Year” (2018) The European International Magazine

• Tutor at the Diploma in Public Relations – Irish Academy of Public Relations, E-Learning, National and Kapodistrian University of Athens
• Member of the Chartered Institute of Public Relations
• Member of the European Association of Communication Directors
• Member of the Journalist’s Union of Athens Daily Newspapers (ESIEA)
• Member of the International Federation of Journalists (IFJ)
• Volunteer Content Creator – Make-A-Wish Greece

• Seminars: “Data-Driven Media Innovation” workshop, April2016, powered by Google and the Greek Press Ministry.
• Data Journalism” seminar, Oct2017-Feb2018, co-organized by the European Communication Institute and the Office of the European Parliament in Greece

• September2006 – February2007 Business Editor at USA media organization UnitedWorld USA for publishing a business report for Greece in the American newspaper “USA Today”
• October2004 - March2005 Business Editor at French media organization InterFrance Media for publishing a business report for Greece in the French newspaper “Le Monde”