Triantafyllos Baliouskas
Media Buyer
Ioannina
Summary
Poised Media Buyer touting 5 years of expertise recommending the appropriate strategies for campaigns. A knowledgeable resource committed to hard work, communicating with all stakeholders and driving business opportunities.
An organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
9
9
years of professional experience
5
5
years of post-secondary education
Work History
Media Buyer
TAKTICAL DIGITAL
1 2022 - Current
- Manage multiple Campaigns from Start to Finish with minimal Supervision
- Generating a 10X ROAS with a budget > $100,000k during Sales periods and a 5X ROAS for any other non-Sale period
- Achieving Retention Rate of more than 1+ year for any upcoming client
- Creating quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
Digital Marketing Consultant – Meta Marketing Expert
TELEPERFORMANCE
07.2021 - 01.2022
- Managing a portfolio of 150 accounts/quarter of different verticals with total quarterly revenue of €1M
- Developing long-term digital strategies on Meta Ads with clients
- Create or Facebook campaigns, adjusting customer needs and budget.
Performance Marketing Specialist
iTrust Digital Marketing Agency
11.2020 - 07.2021
- Google Ads creation and optimization (Search, Display, Discovery, Video, Shopping)
- Social Ads creation and optimization (Meta, Pinterest, Tik Tok)
- Email Marketing
- Reporting performance on monthly basis to clients.
Digital Marketing Consultant – Google Ads
TELEPERFORMANCE
01.2019 - 11.2020
- Create or restructure Search, Display and Shopping campaigns, adjusting customer needs and budget
- Keyword research, planning and implementing them on search campaigns
- Google Analytics analysis, utilize data for the Google Ads campaigns
- Managing approximately 300 accounts/quarter of different verticals with total quarterly revenue of €1M.
Soldier
GREEK ARMY
03.2018 - 12.2018
International Sales and Marketing Intern
TRIGLOBAL
10.2016 - 03.2017
- Leading acquisition for new prospective clients of the company
- Cold calling and negotiation with moving company owners and decision-makers
- Investigating, defining and disseminating functional requirements for the international market development.
Customer Service Sales Representative
EUROBANK SA
11.2015 - 02.2016
- Achieved daily and monthly targets promoting web banking products
- Provided web banking guidance to private and business customers
- Customer service to 50 people per day (ATM & APS).
Education
Bachelor of Science (BSc) in Economics - Economic Theory & Policy
Athens University of Economics and Business
Athens, Greece 10.2012 - 05.2017
Skills
Proficient in Google Ads, Meta Ads, Tik Tok Ads, Bing Ads & LinkedIn Ads
Master in Google Analytics 4
Website User Behavior Analysis through Hotjar & Microsoft Clarity
Expertise in Looker Studio Reporting
Proficient in Asana
Excellent in Client Communication
Campaign Management
Competitive Analysis
Task Prioritization
Teamwork and Collaboration
Problem-Solving ethic
Languages
Greek
English
Spanish
Timeline
Digital Marketing Consultant – Meta Marketing Expert
TELEPERFORMANCE
07.2021 - 01.2022
Performance Marketing Specialist
iTrust Digital Marketing Agency
11.2020 - 07.2021
Digital Marketing Consultant – Google Ads
TELEPERFORMANCE
01.2019 - 11.2020
Soldier
GREEK ARMY
03.2018 - 12.2018
International Sales and Marketing Intern
TRIGLOBAL
10.2016 - 03.2017
Customer Service Sales Representative
EUROBANK SA
11.2015 - 02.2016
Bachelor of Science (BSc) in Economics - Economic Theory & Policy
Athens University of Economics and Business
10.2012 - 05.2017
Media Buyer
TAKTICAL DIGITAL
1 2022 - Current
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